Week 6 Journal
This week I learned about generating revenue for social entrepreneurs. Many times, nonprofits are used for social problems and it's difficult for them to find sustainable funding. The answer is in business. Shared value is when a social problem is addressed with a business model. This partnership and collaboration is the best way to tackle social issues. I read an example of this this week in "How to Change the World" chapter 11. Vera Cordeiro founded Renascer to help children and families in Sao Paulo, Brazil. She partnered with McKinsey, a management consulting firm, and was able to increase the impact of Renascer. I really enjoyed reading and learning about Renascer. I'm an Applied Health major so I really liked seeing the partnership of Renascer and McKinsey and the impact they were able to have. Vera Cordeiro's idea to help children and families after they left the hospital so that they wouldn't end up back in the hospital was very inspiring. She helped b...